Add a link, step by step
If your account can add a link, it's done from the Edit profile screen. TikTok updates its app often, so the names may differ a little on your version.
- Open TikTok and tap Profile in the bottom right
- Tap Edit profile
- Look for a Website or Links field
- Paste your URL
- Tap Save
Who can add a link
TikTok doesn't show the Website field to everyone. In the past it has been shown to accounts that meet certain requirements, such as being 18 or older and either having a business account or reaching a follower count (1,000 followers is the number most often cited).
These rules vary by region and change over time, so the only sure way to know is to check your own Edit profile screen. If you see a Website field, you can add a link. If you don't, see the next section.
If you don't see the Website field
A common route is to switch to a business account. In TikTok, open Settings and privacy, then Account, and look for an option to switch to a business account. Business accounts may have the Website field even with fewer followers, though this isn't guaranteed.
Before you switch, check what changes. Business accounts can have different options, for example around which sounds you can use in videos. Read the screens TikTok shows you and decide if the trade fits how you post.
You can also keep growing on a personal account until the option appears. In the meantime, there are other ways to share your link.
- Put your link as plain text in your bio, so people can type it
- Pin a comment with the link on your top videos
- Link your Instagram or YouTube in your profile, where your link is clickable
- Say your link out loud in videos, and keep it short and easy to spell
Use one link that holds everything
TikTok gives you one website field, so make it count. A link in bio page lets that one link lead to everything: your shop, your other socials, your latest video, an email sign-up.
With Hiyaly, your page lives at hiyaly.com/yourname. Hiya can set it up from your TikTok, bringing in your photo, bio and links. TikTok, YouTube and Vimeo videos play right on the page, so you can feature a video without sending people back to the app.
Get more taps from your TikTok bio
TikTok bios are short, so the line above your link matters. Tell people what they'll find when they tap.
- Name the thing: "Free workout plan in my link"
- Keep the most important link at the top of your page
- Mention the link in videos when it's relevant
- Change what's on your page when a video takes off
- Check your analytics to see which links get tapped
Make your page ready for TikTok visitors
People who come from TikTok are usually on their phone, in a hurry and expecting video. Keep your page short, put the thing you mentioned in your video at the top, and make the titles match the words you used on camera. If you said "the free plan", the link should say "Free plan", not "Resources".
If one video takes off, change the top of your page to match it while the views are coming in. A scheduled link can switch things back after a set date, so the page doesn't go stale once the moment passes.
Check your analytics a few days later. Taps per link show whether people found what they came for.
If your link won't save
TikTok may refuse some links, for example ones it flags as unsafe or spammy. Check the URL is complete, try again later, and make sure the page loads on your phone. A clear address on a well-known domain usually has a better chance than an unfamiliar short link.
Frequently asked questions
Why can't I add a link to my TikTok bio?
TikTok only shows the Website field to some accounts. It has depended on things like age, account type and follower count, and the rules vary by region. Check your Edit profile screen.
Do I need 1,000 followers for a TikTok bio link?
Not always. 1,000 is the number most often cited for personal accounts, but business accounts may get the field sooner. Rules change, so check your own profile.
Should I switch to a business account?
It's a common way to get the Website field, but it can change other things, like which sounds you can use. Read what TikTok shows you before switching.
Will my Hiyaly link work on TikTok?
Yes. Your page lives at hiyaly.com/yourname and works anywhere you can paste a link, including TikTok's Website field.