What Bio.link is today
Bio.link started out as a simple, free link-in-bio page. Today its homepage calls it a link-in-bio with a brain: a personal site with links, posts, an email list and an AI assistant trained on your content. It says more than 3 million creators and brands use it.
Pricing has changed with it. The site now shows one Pro plan with a 7-day free trial, at $14.99 a month or $7.49 a month billed yearly. Older help articles still mention a free plan and an Advanced plan, so if you've had an account for a while, check your dashboard to see what yours includes.
Comparing the cost
Bio.link charges once for everything: unlimited sites, your own domain, no branding and the AI assistant. Hiyaly charges per page. One page on Pro is $96 a year paid monthly, or $72 paid yearly, against $89.88 for a year of Bio.link Pro.
The math flips if you run several pages. Two Hiyaly pages paid yearly come to $120, more than a year of Bio.link. Three pages paid monthly come to $18 a month, more than Bio.link's monthly price. If you manage a handful of sites, Bio.link's single plan may well work out cheaper.
AI that chats vs AI that builds
The two tools use AI for different jobs. Bio.link's assistant sits on your page and answers visitor questions using the links, posts and notes you give it. It's handy if you get the same questions over and over.
Hiyaly's Hiya works before anyone visits. It reads the socials you name and sets up your photo, bio and links so you're not starting from a blank page. After that, visitors who want to reach you send a message, and you reply in your own words.
What you'd give up by moving
Be clear on the gaps before you switch. Hiyaly doesn't publish blog posts or send newsletters.
What it does do is collect email sign-ups. You can export them as a CSV, or send them straight to Mailchimp, Klaviyo, Kit and more. If you already send newsletters from one of those, that may be all you need.
